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dc.contributor.authorKasozi Musanje, Joseph Brian
dc.date.accessioned2018-12-18T13:13:12Z
dc.date.available2018-12-18T13:13:12Z
dc.date.issued2015
dc.identifier.urihttp://hdl.handle.net/20.500.12280/1275
dc.description.abstractThe performance of an enterprise is determined by its strategic objectives, and the strategic plan it adopts through some form of strategic analysis in order to meet these objectives. However, strategic analysis is currently only supported through unsystematic and informal processes such as SWOT analysis and the Five Forces Model. This thesis proposes conceptual goal modeling as a systematic approach to strategic analysis and shows through a comparative study how this analysis can be conducted for a Goal Model and the Five Forces Model. The study is conducted through a case study adopted from the literature.en_US
dc.language.isoenen_US
dc.publisherUniversity of Trenten_US
dc.subjectStrategic objectivesen_US
dc.subjectStrategic planen_US
dc.subjectStrategic analysisen_US
dc.subjectGoal modelsen_US
dc.subjectFive forces modelsen_US
dc.titleGoal Models Vs Five Forces Models: A Comparative Study of Strategic Analysesen_US
dc.typeThesisen_US


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